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FCC Plans to Govern AI-Generated Robocalls and Text Messages

Proposal Aims to Improve Consumer Protection and Accessibility

Protection from AI-Generated Robocalls

The Federal Communications Commission (FCC) has put forth a proposal that aims to address the growing issue of AI-generated robocalls and text messages. The suggested amendment to the Telephone Consumer Protection Act (TCPA) rules intends to clearly define AI-generated calls and introduce new regulations. One of the main requirements proposed is that callers must obtain prior express consent before employing AI-generated content in autodialed text messages. This measure aims to enhance consumer protection against unwanted and potentially intrusive communications.

Ensuring Accessibility

Inclusivity is at the forefront of the FCC's proposal. The commission recognizes the importance of ensuring that individuals with disabilities, such as those who are deaf or hard of hearing, have equitable access to information and communication. The proposed rules require callers to provide a clear notice when using AI-generated content in text messages, enabling recipients to make informed decisions about responding. Additionally, the proposal seeks to promote the use of visual cues and alternative communication methods to cater to the needs of those with disabilities.

Enhancing Transparency

The FCC emphasizes the significance of transparency in its proposed regulations. Callers who utilize AI-generated content in their communications must clearly disclose this fact to recipients. This transparency measure aims to empower consumers with the knowledge they need to make informed choices and avoid potential scams or fraudulent activities. By requiring callers to be upfront about the use of AI, the FCC intends to foster trust and accountability in telecommunication practices.

Public Comment and Future Steps

The FCC is now seeking public comment on its proposed rules. Stakeholders, industry experts, and the general public are encouraged to provide their feedback and perspectives. This input will help the commission refine the proposed regulations and ensure their effectiveness in protecting consumers and promoting accessibility. After considering the comments received, the FCC plans to finalize the rules and implement the necessary measures to combat AI-generated robocalls and text messages.