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Google and Blogger.com Policy-Compliant SEO Blog Post

Content Quality and Value

Deliver top-notch content that meets users' needs and aligns with search intent. Provide insightful information that establishes your expertise and builds trust.

Back up claims with reputable sources to enhance credibility and authority.

Scannability and Structure

Headings and Subheadings

Organize content with clear and informative headings (

,

, etc.) to enhance readability and guide users through the text.

Bullet Points and Lists

Break down complex information into easy-to-scan bullet points and lists, improving comprehension and user engagement.

Visual Elements

Incorporate images, charts, and videos to visually engage users and make content more accessible and visually appealing.

Length and Depth

Long-Form Content

Create comprehensive, long-form content (over 2,000 words) to provide in-depth coverage and establish topical authority.

More content gives search engines more context to rank your pages effectively.

Headline Optimization

Compelling and Attention-Grabbing

Craft compelling headlines that capture readers' attention and accurately represent the content of the article.

Reputable Linking

External Links

Link out to credible sources to build trust and authority. External links demonstrate the authenticity of your information and provide additional value to readers.

SEO Best Practices

Keyword Optimization

Incorporate relevant keywords throughout the content, including the title, headings, and body text. However, avoid keyword stuffing.

Meta Tags

Use descriptive and concise meta titles and meta descriptions to entice users and provide search engines with a summary of your content.

Alt Text

Provide descriptive alt text for images to enhance accessibility and provide search engines with context.

Example of a Compelling Headline

Mesa native Evan Svoboda returns home as starting quarterback for Wyoming vs. ASU

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